Training and Workshops
Leveraging its expertise in web marketing and web performance optimization, Refficience offers training modules for web and marketing teams.
Five training modules are available:
- › Introduction to SEO techniques: Optimizing your organic visibility.
- › SEO - Advanced optimization and netlinking strategy
- › Front-end web performance: Optimizing your page load times
- › Web analytics in the service of web marketing
- › Introduction to e-commerce and web marketing techniques
All our training days are divided into two parts:
The first part is dedicated to knowledge acquisition through a presentation of the various concepts outlined in the training plan. Exchanges and concrete parallels with participants' activities are encouraged throughout.
The second part of the training is a workshop that puts the concepts covered into practice. The objective is for each participant to build an audit, action plan, or roadmap corresponding to the challenges of their web activity. Refficience is also able to support you beyond training through its consulting engagements.
Trainer
Training sessions are led by Thomas SOUDAZ
« Founder of Refficience and web consultant, he supports numerous companies through consulting engagements, gives conferences on SEO/WebPerf topics and teaches e-commerce and web marketing at ENSEA ».
Want to get our training plans? Don't hesitate to contact us »